Retail & Product Launches
Create a digital runway, campaign platform or animated product zone inside stores and showrooms.
Commercial interactive display systems
Turn floors into walkable digital experiences for retail, hospitality, exhibitions, corporate spaces and entertainment venues. Octopus designs, engineers, supplies, installs and supports custom commercial LED floor displays Australia-wide.
Owned commercial project video · 40 seconds
Watch a custom LED floor display transform the space beneath visitors into a vivid, moving digital canvas. The same modular approach can be tailored to permanent venues, branded environments and high-impact commercial experiences.
500+ commercial LED screen projects completed since 2008
View a Load-Rated LED Floor ProjectCommercial applications
LED floor displays are most effective when movement, branded content and the physical environment need to work together.
Create a digital runway, campaign platform or animated product zone inside stores and showrooms.
Build immersive entry points, feature areas and branded experiences for venues and attractions.
Draw attention to launches and displays with moving content directly beneath the audience.
Extend brand storytelling beyond the video wall and into the built environment underfoot.
Support interactive journeys, digital art and wayfinding concepts with a walkable display surface.
Combine floor modules with cubes, edges or other custom LED formats for a unified visual installation.

For a Darling Harbour exhibition, Octopus delivered a low-profile digital floor engineered to carry a full-size custom motorcycle while animated content moved beneath it and across the platform edge.
The completed project demonstrates how structural requirements, display content and exhibition design can be engineered as one commercial system.
Explore the Harley-Davidson Case StudyPlanning an LED floor
Yes. Octopus scopes permanent and project-specific installations around the site, intended use, access, content and system requirements.
Yes. The system can be planned around available floor area, creative layout and the surrounding architectural environment.
Yes. Floor displays can form part of a wider creative LED system alongside walls, cubes and other custom formats.
Octopus can manage consultation, design, engineering, supply, installation, content-control planning and ongoing support.
Compare our broader commercial LED screen range or explore more completed LED screen projects.
Share your site, approximate size and commercial application. Our Australian team will help define the display, installation and control requirements.